Rio de Janeiro:


Experience and Focus


Barbara Poskanzer—Vice President

Barbara comes to Helios from the Women’s Tennis Association, where she collaborated on the development of the WTA’s five-year strategic plan and recent marketing campaign. Barbara also has served as a network television project coordinator at five Olympic Games. She previously spent two years with Exxon Mobil managing the company’s global media efforts - including its Formula 1 and NASCAR sponsorships - and six years with Ford Motor Company, including stints in Moscow, London and Detroit. Barbara holds a BA in Soviet and East European Studies from Yale University (cum laude) and an MBA in International Business from Duke University’s Fuqua School of Business. She is proficient in Russian and French.