Sports Properties

The scope of a Helios Sports Property Engagement can include one or more of the following components:

The competition for sponsor support is increasingly fierce, as dynamic new sports properties enter the marketplace and capture the sponsorship investments of global companies that seek to align with their brand.

Like the corporations that support them, a sports property must adapt to the marketplace, growing its base of stakeholders through a distinctive foundation of values, culture, heritage and traditions.  The brand must resonate with consumers and the mission must serve as a vehicle for prospective sponsors to fulfill their objectives.

Our background includes experience within both the sponsoring corporation and the marketed property – we understand the critical elements behind an effective long term agreement from both sides of the table.  Our capabilities, put to work on your behalf, can either launch or revitalize your sports property to meet the needs of a changing marketplace.